McDonald’s Philippines

McDonald’s Eggdesal: Ritual

Here's how the new McDonald’s Cheesy Eggdesal is made is inspired by your morning ritual.

Cheesy Eggdesal is a special breakfast sandwich from McDonald's Philippines that is inspired by the beloved neighborhood pan de sal (salt bread) with layers of fluffy egg and creamy cheese that will make a bright start for anyone's day.

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CLIENT Golden Arches Development Corp.

PRODUCT McDonald’s Chesry Eggdesal

AGENCY Leo Burnett Manila

YEAR 2016

15s Film

Director Stephen Ngo

PRODUCER Steve Vesagas/Tria Sordan

CHIEF CREATIVE OFFICER Raoul Panes

Creative Director Carl Urgino/Noel San Juan

CREATIVE TEAM HEAD Stephanie Dela Cruz

Art Director Daniel Tingcungco

ACCOUNT DIRECTORS Judy Buenviaje / Simone Ventosa

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